This week on the Unicorn Perspective, I sat down with marketing and SaaS expert Eric Siu. We talk about how acquiring new businesses should be considered part of leveling up, how plans for expansion and exit strategies are vital, and how gaming can create excellent leaders.
About the guest:
Eric Siu is the CEO of content intelligence software ClickFlow, which helps you grow your traffic while looking like a genius. He also owns ad agency Single Grain and has worked with companies such as Amazon, Airbnb, Salesforce and Uber to acquire more customers.
He hosts two podcasts: Marketing School with Neil Patel and Leveling Up, which combined have over 30 million downloads to date.
He also speaks frequently around the world on marketing and SaaS.
Learn more by visiting www.levelingup.com
What you’ll learn:
-Why you should be willing to defer income for investments
-The importance of sacrifice to build an excellent brand
-What characteristics ideal internet marketers have
-How video games can build good leadership skills